I work across product strategy, UX, UI, and development to turn ideas into experiences people enjoy using. I’ve spent the last 6 years designing products across B2B, SaaS and tech startups.
Selected work
How I work
Framing the problem, sizing the opportunity, and choosing what not to build this quarter.
Complex flows, edge cases, permissions, and failure states designed before the happy path is celebrated.
Type, grid, density, and motion held to a consistent standard across every surface.
Tokens, components, and documentation that let a team ship consistently without me in the room.
Lightweight studies, instrumented releases, and honest reporting of what did not work.
Working in the open with engineering, PM, data, and support from kickoff to release.
About me
As a product designer, I focus on solving the right problems, aligning user needs with business goals, and creating real impact. I have a strong visual design foundation and my approach is always user-first, with a passion for understanding a product to create meaningful experiences for all users. For me, a good design is often about making something feel simple, thoughtful, and easy to use.
Apart from my love for design, I enjoy photography and my favourite muses are the moon, the sky, birds, and anything that I find interesting. I also enjoy cooking and travelling, as they give me a chance to slow down.
Have a project in mind or want to execute an idea? I’m just an email away.
